NASCAR Media Group Partners With Crawford to Provide Broadcast Solutions
Thursday, Dec 10, 2009
NASCAR Media Group is partnering with Crawford Communications, Inc. to deliver broadcast solutions through NASCAR Media Group's new state-of-the-art, all digital, high definition facility in Charlotte, NC. By utilizing Crawford's turnkey Teleport services, NASCAR Media Group will join Crawford's existing worldwide fiber network establishing Crawford Connect @ NASCAR Media Group .
Located in uptown Charlotte at 550 South Caldwell Street, NASCAR Media Group's all-encompassing broadcast and production facility houses a 1080i HD television production center. There are three studios and several live stand-up locations available throughout the NASCAR Hall of Fame and NASCAR Plaza complexes. Clients within and outside the motorsports industry will have the opportunity to use the studios, production facilities and Crawford Connect @ NASCAR Media Group. These comprehensive services provide options for live interviews, corporate communications, interactive conferences, live events and tape feeds that can be transmitted virtually anywhere in the world.
"This partnership has created additional business opportunities and broadcast capabilities that Crawford and NASCAR Media Group can now offer corporations, major news networks and sports organizations," says John Martin, managing director of business operations for NASCAR Media Group. "Crawford's reputation for providing unparalleled services is why NASCAR selected them to handle this important and growing aspect of our business."
"As a point-of-presence in the city, Crawford Connect @ NASCAR Media Group will meet the demand for occasional-use feeds," says Ed Deckert, vice president of Teleport and Internet services for Crawford. "Clients will be able to deliver HD and SD content - live or taped - from Charlotte to any market around the globe using this extensive fiber network via local SDI loops."
About Crawford
Crawford Communications, Inc. provides turnkey broadcasting solutions for clients across the globe. The Company performs more than 40,000 feeds per year, originates/turns 250 full-time television networks and provides satellite services for hundreds of clients in various industries. Its HD/SD services include network origination and playback; domestic and international satellite transmissions; streaming media/Webcasting; online services; fiber optics; satellite uplink trucks; multi-camera production trucks; studio and remote video production; post production; and digitizing and archiving. Crawford is the one of the largest broadcast facilities in the U.S. For more information about Crawford, call 404.876.7149 in Atlanta or toll free 800.831.8027. The Company can be found on the Internet at www.crawford.com.
About NASCAR Media Group
NASCAR Media Group (NMG) is NASCAR's media, marketing and entertainment company that creates and produces programming related to the sport, manages its media partnerships, and forges relationships to integrate NASCAR into mainstream entertainment. Projects developed by NMG include award-winning television programs and theatrical releases, such as the acclaimed biopic "DALE", which aired on Country Music Television (CMT) following a theatrical release in NASCAR race markets; Quest for the NASCAR NEXTEL Cup, an Emmy-Award winning television series offering a fast-paced, up-close HD look at the 12 drivers competing in NASCAR's playoffs; "NASCAR 3D: The IMAX Experience"; and "Talladega Nights: The Ballad of Ricky Bobby." Earlier this year, in partnership with BET, NASCAR Media Group announced the development of a new program, "Changing Lanes," which will spotlight up and coming drivers and those supporting them behind the scenes.
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